Amazon Prime Video is rolling out user profiles for family members and friends who share Prime accounts, the company announced today.

(Here’s more info on how to do that.) Amazon Prime Video will automatically create linked accounts from the default profile to others that exist in the household.

Unlike Netflix and Disney Plus, it doesn’t appear that Prime Video customers will be able to customize the look of their profile icons with images from shows and movies.

Customers will be able to create and manage profiles with the Android and iOS versions of the Prime Video app, via the web, on 10th-generation or higher Fire tablets, through the Prime Video app for Fire TV, and “select living room devices such as the PlayStation 4,” at launch, according to Amazon