Cereal boxes usually showcase the smiling faces of sports stars but Kellogg's is doing something different this time.

The brand, known best for its sugary cereals like Froot Loops and Frosted Flakes, joined GLAAD in its anti-LGBTQ bullying campaign — deemed Spirit Day on Oct. 17. Kellogg's released its new, limited 2019 cereal box edition called "All Together Cereal," with six well-known Kellogg's mascots and six mini cereal boxes all included in the same box, according to a press release.