Ad Council, CDC Launch Ads Urging Americans to Mask Up Until They're Vaccinated
Jun 16, 2021 1 min, 2 secs
Centers for Disease Control and Prevention (CDC), has launched a campaign urging Americans to continue to wear a mask until they are vaccinated.

The campaign, supported by a grant from The Rockefeller Foundation, is an extension of the national ‘Mask Up America’ campaign, which throughout the pandemic has aimed to increase compliance and acceptance of wearing masks and face coverings as one of the main prevention behaviors in order to slow the spread of COVID-19, and including vaccination, social distancing, and hand washing.

The Ad Council’s press release cites the CDC recommendations easing mask requirements for vaccinated people but notes that “roughly 50% of the US population still has not received at least one dose.”.

“And until I’m vaccinated, masks help slow the spread, which means we can go to concerts.

“At such a critical point in the COVID-19 pandemic and as many people are unsure about whether or not to continue masking up, these PSAs are a needed reminder for those who have not yet gotten vaccinated to keep wearing a mask until they do,” Ad Council President and CEO Lisa Sherman said in a statement

Most major retailers have lifted their mask requirements for vaccinated guests while “strongly” encouraging unvaccinated customers to continue to mask up

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