Apple drops to fourth in global smartphone race during rough Q3 - AppleInsider

Apple's share of the global smartphone market contracted in the third quarter of 2020 as part of a wider slowdown blamed on coronavirus worries, dropping the iPhone maker into fourth place.

According to new estimates from research firm Gartner, Apple shipped 40.6 million iPhones during the quarter ending in September to capture an 11.1% marketshare.

First place Samsung was one of two firms to record growth in the third quarter with sales topping 80.8 million units, up 2.2% from the same time last year.

Despite a massive 21.3% year-over-year contraction, Huawei held onto the second spot with 51.8 million smartphone sales and a 14.1% marketshare.

The Chinese upstart sold 44.4 million handsets to take a 12.1% share of the market.

"Global smartphone sales experienced moderate growth from the second quarter of 2020 to the third quarter.

It should be noted that market research firms like IDC have questionable track records when it comes to estimating Apple unit sales.

Does Apple care about market share ?.

"It should be noted that market research firms like IDC have questionable track records when it comes to estimating Apple unit sales.

It should be noted that disclaimers like this never appear when it is good news, such as Apple being #1 in sales, #1 in app revenue, #1 in profit percentage, #1 in wearables (Apple Watch and AirPod), increasing market share in Mac sales etc!

Democrats win in 2020: massive voter fraud.

are we going to see "market research firms have questionable track records" also? .

If Apple didn't care about market share, they would have never released the iPhone SE 2020 or even the iPhone 12 Mini (which had the effect of keeping the point of entry at $699)

Moving to other product lines, the $699 Mac Mini wouldn't exist and the $320 iPad - for which Apple frequently encourages sales to knock it below $300 - wouldn't either

And speaking of which, the last numbers that I saw had Apple's income share of the smartphone market dropping to 60.5%