Bridget was picked as Season 2's first DLC character partly to increase Japan's 'sluggish' Guilty Gear Strive sales - EventHubs

One of the more interesting repsonses came when the interviewer asked about Bridget's reveal where Katano revealed they picked her as the first Season 2 DLC character to try and increase Strive's "sluggish" sales in Japan.

"Originally, we were trying to increase overseas sales for this game, and that worked well, but it's a fact that domestic sales were sluggish," said Katano.

Guilty Gear Strive still has 3 more DLC characters planned for Season 2, but before them, the game will be receiving a cross-platform play beta test later this month between PC and PlayStation players