Drive-in movie theaters, the symbol of a bygone era before cellphones and constant distraction, are suddenly reemerging as a popular form of entertainment during the coronavirus crisis.
Why it matters: Indoor movie theaters are closed, but people still crave entertainment and a chance to get out of their houses.
Driving the news: Ahead of the July 4th weekend, Walmart announced a partnership with Tribeca Enterprises, which hosts the annual Tribeca Film Festival, to convert 160 store locations into makeshift drive-in movie theaters.
The big picture: The coronavirus pandemic has completely upended the theater industry, forcing most major exhibitors like AMC, Regal and Cinemark to shut down for many months.
Be smart: Drive-in theaters, like indoor theaters, still make the majority of their money off of concessions.