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How James Cameron and Jon Landau Remastered ‘Avatar’ For Its Rerelease - Hollywood Reporter

How James Cameron and Jon Landau Remastered ‘Avatar’ For Its Rerelease - Hollywood Reporter

How James Cameron and Jon Landau Remastered ‘Avatar’ For Its Rerelease - Hollywood Reporter
Sep 23, 2022 1 min, 49 secs

"We drive the studio operations team crazy," says Landau of the lengths to which he and Cameron go to deliver the best possible theatrical presentation.

When Avatar opened in December 2009 — en route to becoming the biggest movie of all time, topping $2.8 billion at the global box office — for many movie goers, it was the first time they experienced digital 3D.

Now, filmmaker James Cameron and producer Jon Landau will reintroduce audiences to their groundbreaking movie with a stunning, newly-remastered version for today’s cinemas.

Starting Friday, audiences will return to a Pandora full of vivid details and colors that they didn’t see the last time the movie was in cinemas, back when many theaters were equipped with first generation digital cinema projectors paired with new 3D systems.

“Doing all these things — the 4K, the high dynamic range, the higher frame rate, and the enhanced sound — it transports the audience even more to the world of Pandora.”.

“When you present an image on the screen that has more detail, you need to complement that with sound that has more detail,” says Landau, noting that the mix and much of the postproduction on the new version were completed at Peter Jackson’s Park Road Post in Wellington, New Zealand

To get a sense of the lengths to which Landau and Cameron go to achieve the best possible presentation quality, consider this

In 2009, more than 100 different delivery versions of Avatar — an unprecedented number at the time — were created for its day-and-date release in 102 countries

“We sit there and say, ‘OK, if we’re doing this, let’s present the best possible image we can.’ If a theater is capable of presenting at 14 foot- lamberts (a measure of light), we deliver them a 14 foot-lambert master

If they’re capable of delivering three-and-a-half, those consumers should have the best possible experience they could have

“We take the maximum width and maximum height when we can, the brightest light levels,” Landau says, noting that the number of unique versions also includes those to accommodate local languages, subtitles, and the hearing impaired

The Avatar rerelease isn’t the end of Cameron and Landau’s quest to revisit previous record-breaking films

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