iPhone marketing exec talks iPhone 12 with 5G, MagSafe, and more in new interview - 9to5Mac

As the iPhone 12 and iPhone 12 Pro make their way to customers around the world, Apple’s VP of iPhone product marketing Kaiann Drance recently joined the Rich On Tech show with Rich DeMuro for an interview.

During the show, Drance talked in-depth about the iPhone 12, MagSafe accessories, and more.

Regarding the iPhone 12’s support for 5G, Drance explained how Apple is working to balance battery life concerns with the faster cellular connection:.

We are able to make a bunch of software optimizations throughout the entire system to make battery life even better.

On top of that we added a new feature called “Smart Data mode” that will allow you to manage your 5G usage and battery life a bit better, so you can use 5G speeds when it really matters.

Finally, Drance addressed what shoppers should expect if they visit an Apple Store as a walk-in visitor this iPhone launch season

Chance is an editor for the entire 9to5 network and covers the latest Apple news for 9to5Mac