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Kuo: Apple to Increase Prices of iPhone 14 Pro Models - MacRumors

Kuo: Apple to Increase Prices of iPhone 14 Pro Models - MacRumors

Kuo: Apple to Increase Prices of iPhone 14 Pro Models - MacRumors
Aug 10, 2022 34 secs

Apple plans to increase the prices of iPhone 14 Pro models compared to iPhone 13 Pro models, according to analyst Ming-Chi Kuo.

However, in a tweet today, he estimated that the average selling price of the iPhone 14 lineup as a whole will increase by about 15% compared to the iPhone 13 lineup.

If there were to be a 10% price increase to the Pro models, the iPhone 14 Pro could start at $1,099, while the iPhone 14 Pro Max could start at $1,199.

However, the exact price increase for the Pro models remains to be seen.

I estimated iPhone 14 series ASP would increase by about 15% (vs. iPhone 13 series ASP) to $1,000-1,050 (USD) due to two iPhone 14 Pro's price hikes & higher shipment proportion.


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