Netflix raises monthly subscription prices in U.S., Canada - Reuters

LOS ANGELES, Jan 14 (Reuters) - Netflix Inc has raised its monthly subscription price by $1 to $2 per month in the United States depending on the plan, the company said on Friday, to help pay for new programming to compete in the crowded streaming TV market.

The standard plan, which allows for two simultaneous streams, now costs $15.49 per month, up from $13.99, in the United States.

Shares of Netflix gained nearly 3% to $533.84 on Nasdaq after Reuters broke the news of the price rises.

price of Netflix's premium plan, which enables four streams at a time and streaming in ultra HD, was increased by $2 to $19.99 per month.

For Netflix's basic plan, with one stream, the cost rose by $1 to $9.99 per month.

In Canada, the premium plan rose by C$2 to C$20.99, and the basic plan was unchanged at C$9.99.

plan from Netflix now costs more than competitors.