Report: Xbox's Last-Second Intel Switcheroo Left AMD Engineers Heartbroken - Kotaku

Blackley, who is always good for interesting stories around the console’s development and launch, shared another earlier today.

In a series of tweets, he tells the story of the console’s 2001 launch showcase:.

(Note: Lisa Su is the current President and CEO of AMD, but wasn’t with the company at the time of the Xbox’s launch. “Andy” was Andrew Grove, the CEO of Intel at the time, while “Bill” is Microsoft co-founder Bill Gates).

Imagine putting in all that work, getting the invite to the Xbox event, sitting right there, watching the launch games be showcased on your hardware and then...womp sorry some other company gets to swoop in and actually make all the money.