That regular price was apparently an error and Walmart has since removed it from its product page, leaving only the sale price.
$698 is still a good price for this TV, but it’s clearly not the discount we initially believed it to be and we sincerely regret the error.
And even though the event has officially ended, some of those deals are still going strong, including this fantastic price we found at Walmart for a 65-inch TCL 5-Series QLED TV.
If you’ve been searching for a high-quality but affordable 65-inch TV, we strongly recommend this post-Prime Day deal that drops the price to just $698 — an excellent price for a TV of this caliber?