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Walmart divides Black Friday deals into 3 separate events that kick off online - CNBC

Walmart divides Black Friday deals into 3 separate events that kick off online - CNBC

Walmart divides Black Friday deals into 3 separate events that kick off online - CNBC
Oct 14, 2020 56 secs

For shoppers who can't part with Black Friday traditions, Walmart said Wednesday that it still plans to have in-store events featuring deep discounts.

Yet the holiday sales days will come with pandemic-related precautions.

The company said it will split up Black Friday into three different holiday sales events, staggered throughout the month of November.

Scott McCall, executive vice president and chief merchandising officer for Walmart U.S., said the company wants to deliver on low prices, convenience and safety — no matter how customers choose to shop.

"By spreading deals out across multiple days and making our hottest deals available online, we expect the Black Friday experience in our stores will be safer and more manageable for both our customers and our associates.".

Walmart's first Black Friday event will start online Nov.

Major retailers, including Walmart, Target and Best Buy, have tried to encourage customers to start their holiday shopping earlier than usual by starting sales events in October.

Walmart began its "Big Save Event" on Sunday, just a few days before the start of Amazon Prime Day on Tuesday.

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