Will ‘Smile’ Outshine ‘Lyle, Lyle, Crocodile’ & ‘Amsterdam’ At Weekend Box Office? – Preview - Deadline

The Parker Finn directed and written title, which has provided many in town that horror remains a bankable genre for the big screen after a $22.6M opening, has a shot of possibly upsetting Sony’s family movie Lyle, Lyle, Crocodile and 20th Century Studios/New Regency/Disney’s upscale David O.

If Lyle, Lyle shows its teeth, the Javier Bardem-Constance Wu-Shawn Mendes movie has a clean runway until Thanksgiving when the next family title arrives with Disney Animation’s Strange World.

Sony has typically made its mark at the fall box office with family pics, pre-pandemic hits being 2012’s Hotel Transylvania ($42.5M opening), 2015’s Hotel Transylvania 2 ($48.4M) and Goosebumps ($23.6M opening).

Russell’s American Hustle, which was very rock n’ roll in its execution with Jennifer Lawrence, Bradley Cooper, Bale and Amy Adams back in 2013 with its 1970s/1980s mob comedy tale clicked big, not just with audiences after a $19.1M wide release opening, holding well over Christmas (-2% with $18.7M in its third weekend) all the way to a $150.1M final and ten Oscar nominations including Best Picture.

The reason why Disney isn’t putting Amsterdam over Christmas is chiefly due to Robbie having the period Paramount movie Babylon out at that time

Originally, Disney was suppose to take Amsterdam out during the first weekend of November before Marvel’s Black Panther: Wakanda Forever, then moved the pic up after other pics bailed out of fall to this weekend

Amsterdam is booked at 3,000 theaters and previes start at 6PM Aside from its lofty cost, also working against Amsterdam is the fact that adults at the fall box office aren’t out in massive numbers