Thanksgiving Day online sales hit record $5.1 billion, up 21.5% from last year, Adobe says - CNBC

Online sales were $4.2 billion on Thanksgiving Day in 2019.

It projected a 20% to 30% jump in online and other non-store sales compared to last year.

Adobe said it anticipates Black Friday and Cyber Monday to be the two largest online sales days in history.

It expects Black Friday sales will add up to between $8.9 billion and $10.6 billion and online sales for the full holiday season will add up to $189 billion.

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