Amazon announces new Echo Buds with more powerful ANC and better comfort - The Verge

But Amazon is staying aggressive on price: the 2021 Echo Buds are priced at $119.99 for the earbuds and a USB-C charging case or $139.99 for an upgraded case with wireless charging.

The regular set drops under $100 to $99.99, with the wireless charging pair costing $119.99.

The second-gen Echo Buds are rated IPX4 for water and sweat, which Amazon says should cover any exercise and “light rain.” And Amazon says the microphones on these earbuds — three on each bud — are improved, too; they’re “optimized to capture lower frequencies compared to the prior generation,” which apparently results in better quality for voice calls.

To see just how aggressive Amazon is on pricing, let’s compare the Echo Buds against the wider market of popular true wireless earbuds.

$139.99 Amazon Echo Buds with wireless charging ($119.99 for a limited time)

$119.99 Amazon Echo Buds with USB-C ($99.99 for a limited time)

Just like the first model, Amazon hopes a big part of the appeal with the Echo Buds will be the ability to use Alexa everywhere you go

Amazon says “later this year,” it will add the VIP Filter feature that debuted on its Echo Frames, which allows you to choose the notifications you want to hear and avoid the rest

If the noise cancellation improvements are as significant as Amazon claims, the second-generation Echo Buds could prove quite compelling — especially at their low price versus the competition