More than three-fourths of consumers said they want their purchases to come right to their doorsteps, according to the Accenture Holiday Shopping Survey released Thursday.
Just 11% of shoppers would choose the second-most popular choice, picking up at a local store, with even fewer interested in curbside collection or lockers.
“There’s the convenience factor,” Jill Standish, a senior managing director of Accenture and head of the global retail practice, said in an interview.
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