Cheap OnePlus phones are a no-brainer, but CEO somehow didn't know - Android Authority

While it’s far from a secret at this point that a budget-oriented OnePlus phone is coming soon (likely called the OnePlus Z), one particular quote from Lau’s interview caused us to scratch our heads.

At face value, though, it’s a very curious quote about cheap OnePlus phones.

Lau seems to essentially be saying that people still want cheap smartphones, particularly cheap OnePlus phones.

Lau appears to be saying here that he’s just recently discovered that people still want to buy phones that aren’t expensive?

Meanwhile, there really aren’t any cheap OnePlus phones anymore.

It doesn’t take a brilliant market analyst to know that cheap OnePlus phones are essential.

But as it stands, this makes it seem like Lau is genuinely surprised that people want cheap OnePlus phones.

If the confusing quote about cheap OnePlus phones isn’t something that’s just getting lost in translation, then it is more likely than not a bit of pre-emptive PR.

It’s possible that this quote from Lau could be used later as a kind of, “See, we know our customers want cheap OnePlus phones, and we listen to our customers!” Of course, since OnePlus phones have done nothing but increase in price for the past four years that statement will be easily refuted — but that doesn’t really matter when it comes to PR

Now, to be fair, cheap OnePlus phones are definitely on the way

But at least Lau isn’t just blowing smoke and isn’t just ignorant of the market — the budget-oriented OnePlus phones people want are on the way